Seth Weiner, Auctioneer, Creating a New Normal with Successful Online Fundraising Events

Richard Gerakitis presented Seth Weiner, a Benefit Auctioneer and Benefit Auctioneer Specialist (BAS), Entertainer, Emcee, Podcast host, and Vice President of the 501(c)(3) organization Positive Legacy, who joined us from the beach in South Florida! Seth was generous enough to speak with us even though his mother recently passed, and he certainly represented her well! Seth, who as a Benefit Auctioneer has raised over $1,000,000 for charitable organizations, spoke with us about his industry and how the COVID-19 pandemic has challenged it. Seth explained that when COVID hit, his calendar of traditional fundraiser galas nearly went blank. This required him to adapt and take advantage of digital events held through video-concerning platforms like Zoom. Seth explained that even though many folks are looking forward to returning to in-person galas to support their favorite organizations and causes, digital fundraising events can actually work in an organization’s favor, provided that the events are engaging, fun, and allow invitees and participants to develop a sense of community. Digital events, unlike in-person events, allow people to join and support their cause from anywhere in the World, and this ease-of-access has benefited some of the many organizations that Seth calls his partners. As Seth observed, digital events are up against “Schitt’s Creek,” a popular Netflix comedy, and must therefore be engaging, entertaining, and fun. In the digital events he directs and produces, Seth incorporates music, games, special guests, Zoom breakout rooms, and other fun activities that make folks feel involved and engaged with like-minded individuals. Seth’s creativity and passion for his work were evident and we wish him the best in the future! For more on Seth (the Rocktioneer™) and his interesting story, check out his website: Your Rocktioneer Benefit Auctioneering Services

Posted by Collin Smith
January 8, 2021 2:00pm


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